Our last demo reel was published on the last day of 2015, so we were well overdue for a new one. We wanted this to be perfect. We had a lot of new work that we were excited to include. The problem is, a demo reel is supposed to demonstrate what you’re capable of at the moment. It’s supposed to represent your current styles, techniques, and quality. You can never finish something like that. You can’t make it “perfect”, because we constantly work more and…Continue Reading “We FINALLY have a new demo reel.”
Good color grading can bring a project to its absolute best level. When people saw this commercial, we didn’t want them to feel like they were watching an ad.
Let me start this off by saying, this is not a scientific or technical article. I’m not about to tell you how a textbook defines color grading, or the number values I chose for the different options in my color application.Continue Reading "Color Grading. What is it?"
NSM is a place of partnership and trust, not a place of buzzwords and overpriced, generic creative work.
Why I used to say “clients”.
I (Dakota) started using the word “clients” many years ago. That’s not special, of course, but it’s important; the only reason I called anyone a client was because I thought that’s what I was supposed to do. I thought it made No Silence Media (NSM) seem more legitimate and professional.Continue Reading "We’re not saying “clients” anymore."